House of Bashka is a luxury fashion and travel destination, championing and dressing an adventurous lifestyle.
NAMED: After BASHKA, the fashion boutique founded by Babara Villiers (Founder & Editor At Large Rosalyn Wikeley’s Great Grandmother) in the 1920’s opposite Claridge’s on Brook Street.
WEBSITE: Includes fashion edits, city guides and luxury reviews, as well as insightful interviews with key industry figures. A weekly dose with our newsletter
MEMBERS: House of Bashka’s members’ club forms both an online and offline community for stylish, influential young professionals who are still forming their brand affinities and seeking to network around both travel and style.
EVENTS: Through our events, we endeavour to create a sophisticated, relaxed environment in which to introduce members to luxury brands or travel concepts. Not only do we authentically raise these brands’ profiles amongst their target market, we offer premium networking opportunities at impressive venues across the UK.
PHILOSOPHY: in an era of ‘collecting’ likes or followers, we often lose sight of ‘connecting’ with brands/destinations/people and overall substance! Thus, while we value the importance of online communities for engaging with luxury fashion and travel, we prioritise the conventional social setting and unprecedented power of ‘word-of-mouth marketing’ (with champagne).
The Team at House of Bashka
Rosalyn Wikeley – Founder, Fashion and Features
Bio: Retail Editor for Country and Town House and Founder of House of Bashka. Previously at The Mail On Sunday, Glamour and Tatler Magazine. Durham Politics graduate.
Articles published in: Country and Town House, The Mail On Sunday, Suitcase Magazine, Brides Magazine, Sloane Square Magazine, Because London, Tatler.com, Glamour Magazine, Kensington & Chelsea Magazine. Reported for The Telegraph and Tatler’s Bystander.
Polina Barnard – Contributor
Bio: Production Coordinator for Telegraph Media Group, Telegraph TV. Previously worked for Telegraph Events. Scripps Networks Interactive. Travel Chanel International. The Spectator. Durham Classics graduate.